With Expier, instead of tying growth to a single channel, we built a sustainable system that integrates technical, organic, and paid channels.
The Challenge
A slow page experience, poor product data quality, and a high cart abandonment rate were suppressing conversion. The channels operated in isolation from one another.
Our Approach
- Core Web Vitals and UX improvements
- Product/category SEO and rich result (schema) work
- Conversion optimization across the cart and checkout flow
- Integration of SEO + advertising channels around shared data and goals
Results
Revenue increased by 143%, the conversion rate by 96%, and the average order value by 120%, while the cart abandonment rate dropped by 28%. Channel integration made the growth lasting rather than one-off.